Direct sales support:
Research-oriented
presentation
materials
Act as consultant, advising
on
presentation tactics, and
scope
of available information
Client-focused online survey design,
analysis and
presentation
Educational role (“Trends”
presentations,
media
landscape
presentations)
|
Trending and planning information for
management and staff:
Annual NADbank and
PMB
analysis
document
One-off requests
Online survey
Research for
marketing
efforts
|
Indirect
sales
support:
Build secondary relationship
with
agencies
via
category
initiatives
|
